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Marketing on Pinterest can help drive growth for your e-commerce business

Do you own an online business and have trouble keeping up with the latest trends in social media marketing? Are you looking for a new way to promote your products or services, but don’t know where to start? Don’t worry – this blog post is here to help!

We will explore how marketing on Pinterest can help drive growth for your e-commerce business with REAL clients results. Learn how creating attractive visuals for boards and understanding analytics, can take your online presence to the next level.

So let’s get started – it’s time to see what all the fuss over Pinterest is about!

Have you checked out Pinterest lately?

It’s not just your average browsing platform anymore. With its new shops feature and product tagging options, businesses have been seeing major success (both big and small businesses). In fact, a whopping 83% of Pinterest users have made purchases based on branded content. Don’t miss out on the opportunity to tap into this consumer goldmine.

Why Pinterest is a key e-commerce business platform for businesses and customers:

  • Shoppers on Pinterest have a 85% larger checkout total
  • 445 million people use Pinterest every single month
  • Shoppers come for inspiration and specific ideas
  • As a platform, Pinterest is adapting and creating new ways to immerse potential customers into the shopping experience
  • Customers come to Pinterest to feel happy and feel safe away from the outside influences

Imagine soaking up the sun by the pool on a gorgeous summer day, lounging on luxurious outdoor furniture. That’s what Boxhill specializes in – creating outdoor havens that are both stylish and comfortable. And starting in August 2022, they became a client of Simply Pintastic, an online marketing wizard.

Why? Because they were hungry for more.

More success, more brand recognition, more sales. With Simply Pintastic’s savvy strategies and Boxhill’s top-notch products, it’s a match made in outdoor paradise. Get ready to step up your poolside lounging game with Boxhill, see how Pinterest and the Simply Pintastic team took their brand and business up, up and away!

Imagine this: Boxhill, a brand with amazing products, picturesque backyard oasis product shoots, and in demand products had just 1.8 million views last month (August 2022), should be crushing it in sales, right?

Well, the reality is that despite all the hype, they’re leaving money on the table.

In August 2022, they didn’t make a single sale and there weren’t even any product tags on their popular images. It’s time to turn those views into profit, Boxhill!

Simply Pintastic didn’t just go in blind without a plan for Boxhill, we created killer content that would keep their readers coming back for more! By staying on top of Pinterest trends and tagging product pins with engaging visuals and strong keyworded captions, we helped Boxhill capitalize on the rising tide of e-commerce.

Our team focused on creating an unforgettable brand experience for their audience, with a minimum of three attention-grabbing products added to every post. With laser-targeted keyword research, we made sure their pins hit all the right notes with the exact customers the company was trying to reach. Thanks to our savvy strategies and killer content, Boxhill was able to rise to the top and dominate their industry like never before.

Don’t just take our word for it though, here’s the proof:

We smashed it out of the park in just 30 days and raked in a whopping $4.62K in sales! But wait, it gets even better. After 90 days, we saw a jaw-dropping $7.03K in organic sales come in from Pinterest alone!

Imagine being able to sit back, relax, and let Simply Pintastic handle your Pinterest business account, while your business continues to grow and thrive in other areas. Trust us, the possibilities are endless, and the results speak for themselves!

Brace yourselves, folks – it’s time for a success story that’ll knock your socks off! Boxhill was just another brand lost in the sea of Pinterest, but with Simply Pinstastic’s help, they became a real contender. By combining our efforts, Boxhill produced content that not only grew their brand but also boosted their bottom line. Fast forward seven months, and the results are staggering!

They’re now getting a whopping 3 million views per month, and their content is earning money in multiple ways with Idea Pins and Static Pins. The icing on the cake? Consistent sales every month. Now THAT’S what we call a success story!

We’re excited to report that we’ve already hit the $8,000 mark in sales – and that’s not even including the updated numbers from Pinterest yet. Our Pinterest strategy, that has been custom tailored for Boxhill specifically, is working! Not only are the sales up but so are the page visits and average order size! 

Tired of your Pinterest strategy feeling flat and going nowhere? It’s time to level up and take things to the next level! You don’t have to take our word for it – Boxhill themselves have praised the work Simply Pinstatic does on their Pinterest account. Let’s break out of that stagnant cycle and unleash some serious Pinterest power!

“I love constructive criticism and like we’re trying to be better. You know, if I want somebody to keep me at the status quo, I wouldn’t have hired you guys. I want you guys to continue to push us. I want you guys to keep on leaning in and directing.”

Elizabeth Przygoda (Boxhill)

Get ready for some sunshine and outdoor fun because Boxhill is ready to amp up their Pinterest game just in time for Spring and Summer! As the season heats up, the demand for their pool and outdoor furniture options is only going to get higher.

The question now is: how can we help Boxhill get even more eyes on their amazing selection through Pinterest?

We’re not just sitting back and hoping for success – we’re actively working to make it happen. Our team within Simply Pinstastic has been hard at work, carefully crafting a pinning schedule that incorporates all the right keywords and strategies to help us stand out in the crowd. And we’re not stopping there!

Our images are not only stunning, but they’re also perfectly on-brand – just the kind of thing that will grab the attention of potential customers. Oh, and did we mention that we’re always tagging related products on the engaging on brand pins?

That means we’re giving shoppers even more opportunities to fall in love with something from Boxhill, all while fostering a sense of community and engagement right on Pinterest.

How Can You Bring Your Business to Pinterest:

Step 1: Create Engaging Content 

The content you create should be eye-catching and informative. Think about what would pique your customers’ interest and make sure that your visuals are well-crafted and professional. You can also use videos or infographics to provide more information in an engaging way.

Additionally, make sure that your pins link back to your website so that potential customers can learn more about your products or services. 

Step 2: Engage with Your Audience 

It’s important to engage with users who have interacted with your pins. Re-pinning other user’s content or responding to comments will help build relationships with potential customers as well as increase brand awareness.

Being proactive on the platform will also show that you care about customer experience and feedback, which is essential for any e-commerce business. 

Step 3: Create Ads & Promotions 

Creating ads or running promotions on Pinterest is one of the best ways to increase brand awareness and drive traffic to your website. Ads are tailored specifically to users based on their interests, so it’s important that you take advantage of this feature by targeting potential customers who are interested in what you have to offer. 

Imagine unlocking a secret treasure trove of new potential customers all by simply offering them valuable free content. With the power of free opt-ins, you can easily grow your email list and reach a whole new audience.

And why stop there?

Take your marketing game to the next level by advertising on the visual wonderland that is Pinterest.

Are you ready to take your e-commerce business to the next level and see what Pinterest can do for you? Look no further than Simply Pintastic! Pinterest is a powerhouse platform and an ideal spot for you – trends here spike 20% longer than on any other site, plus consumers are treated to a totally tailored experience based on their interests. What’s not to love?!

Pinterest is a great platform for e-commerce businesses looking to reach their target markets successfully. By creating engaging content, engaging with your audience, and using ads & promotions strategically, you can leverage Pinterest for maximum impact!

Start your Ecommerce Pinterest journey today—you never know just how much success you could find!

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